Website Design Tips

Nov, 26, 2012 | Business Websites, Random, Web Design | 0 Comments

Your website is the main focus point of the online presence of your business. You should take every step necessary to ensure that it is designed optimally, providing your visitors with the content that they want. This means using appropriate design styles and avoiding the many pitfalls that plague a lot of websites out there. Don’t forget that Web users generally have a short attention span and if they are turned off by some glaring design issues with your site, they likely will leave within seconds. In order to have any chance of success in the extremely competitive world of…



Online Business

The world of Internet marketing is a constantly changing one. Keeping in touch with the latest trends is essential for any business that seeks to establish a serious online presence. Gone are the times when you could simply launch a website and do a little bit of search engine marketing to increase your ranking and traffic to your website. For most businesses these days, a website is more than just a basic online informational resource for your existing and potential customers. Nowadays, you need to pay attention to the various core elements of successful online marketing including website content, social…



WordPress SEO

Nov, 01, 2012 | Business Websites, SEO Explained, Tips for Blogs | 2 Comments

Read on to discover three simple ways to optimise your WordPress site. It’s long been said that Google loves WordPress, and simply by using the powerful content management system that website owners gain an immediate advantage in search indexing, and potentially in ranking. Regardless of any such advantage that may or may not exist, it’s still incredibly important to effectively optimise WordPress websites for search engines. Luckily, WordPress makes it exceptionally easy to put in place basic, yet effective search engine optimisation measures to help ensure the best search performance possible. Here are three simple and easy steps that WordPress…



Increase Website Traffic

Search engine optimisation and increased web traffic should be the focus of every small business website. However, contracting with a firm or individual to assist with driving organic traffic to your site can be costly and the results are not always guaranteed. If you spend just a little time getting to know some of the concepts around search engine optimisation and then work on implementing the following tips, you might be able to see an up-tick in traffic to your site and even increased sales. Here are some simple steps you can implement immediately to see if you can boost…



Why Free Web Hosting Is not Suitable for Your Business

Unless all you want is to have a small website or blog to share with friends and family, free web hosting is far from ideal. If you hope to make money from your site or establish an online presence for a traditional business, free web hosting packages may offer an easily accessible and convenient service, however they do come at a high cost – the integrity of your website. Online business generally requires minimal investment, but it does require some money to start up nonetheless. If you want to start a money-making website, you will need to pay for it…



Domain Name Registration

Sep, 27, 2012 | Domain Names, Great Domain Names, Tips for Hosting | 0 Comments

The first step to take when establishing an online presence for your business is to register a Web address. This is also known as a domain name. A lot of people do not put much thought into this and instead register a domain name which is their business name followed by the .com suffix. However, there is a little more to it than that. When you register a domain name, there are a few other important factors to think about. Do not forget that it is the critical first step to starting your internet marketing campaign and online portal. Regardless…



Web Design Tips

Sep, 16, 2012 | Business Websites, Random, SEO Explained, Web Design | 0 Comments

Your website is your business’s primary online portal and in a time when more and more people are turning to the Internet to make purchases and learn more about a company’s products and services, it is more important than ever to ensure that your website’s design is up to scratch. The Internet is constantly changing and evolving and for this reason, it is essential for any webmaster to pay attention to the latest design trends and keep their sites in touch with the modern world. Whether you are revamping an existing website or building an entirely new one, you should…



WordPress Plugins

Not everyone is well versed in HTML or CSS – and fortunately, thanks to WordPress and its wide selection of plugins, you might not need to learn. While it will ultimately limit your ability to fully customise your site, you may find that you don’t need all that power. Plugins give even the most technologically deficient webmaster the power to manipulate his site to his liking, allowing him to make the blog or site that suits his needs. If you want to build a beautiful and SEO efficient site while learning as little coding as possible, you’ll want to take…



Blog Tips

If you want to make your blog matter, you’re going to have to do three things that SEO can’t do for you – you’re going to have to be consistent, frequent, and able to produce quality content. Think about every blog and website you have ever bookmarked. There’s a reason you keep going there – it’s because whenever you do, there’s always something new and interesting to read. Always having something to show your readers requires your site to be updated consistently and frequently with quality content. Consistency Consistency tells your devoted readership that when they arrive on a certain…



Understanding SEO

Search engine optimisation (SEO) is the art of designing a website so as to gain a good ranking with online search engines. The goal is to enable those who would be interested in the site’s content to easily find it. Whether you are selling a product, promoting a message, or simply sharing information, a website that is effectively optimised can attract more visitors, thereby making the site more successful. SEO has evolved considerably since its advent. Originally, SEO included such tactics as placing hidden text on the page, making use of deceptive redirects, and repeating keywords multiple times (known as…



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