How to turn your website’s blog into an automated email newsletter!

Jan, 16, 2019 | Attracting Clients, Tips for Blogs, Website Marketing | 0 Comments

Disclaimer: Any products/services mentioned or recommended below are suggestions based on our own experiences. We have no affiliation with any of the products or services mentioned and you should always thoroughly and independently research your options to decide what is best for you. Keeping in touch with your customer base on a regular basis is an important, and often lucrative undertaking for small and large businesses alike. But finding the time to handle it all can be daunting for small businesses who may only have a single person or very small team behind the scenes. If you have a WordPress…

Top 3 Christmas Considerations for your Online Shop

Dec, 05, 2018 | Attracting Clients, Business Websites | 0 Comments

Disclaimer: Any products/services mentioned or recommended below are suggestions based on our own experiences. We have no affiliation with any of the products or services mentioned and you should always thoroughly and independently research your options to decide what is best for you. The most stressful wonderful time of the year is here! As we head into December and the ultimate shopping season of the year, we present you with our top 3 considerations that may be worth implementing in your online shop. Consideration #1: Consider upgrading your off-site backup system to a real-time schedule If you have a website…

WordPress for beginners #3 – The importance of a Blog on your webstie

Welcome to the final part of this three part WordPress beginner tutorial! In Part #1 we covered how to create your first WordPress website, and part #2 covered SEO for Google and People. This final part will cover the importance of a blog on your website and how it ties in with SEO, what to write about and how it can increase traffic on your site. Blogging started as a personal way to share information with friends and family about vacations. But it’s come a long way since 2003, the year the first blog was introduced online. Since then, the…

10 Undeniable Benefits of Using Google AdWords

Launched October 23, 2000, Google AdWords is a pay-per-click (PPC) marketing platform in which advertisers create custom ads that appear as sponsored listings in Google’s search results and partner websites. While some business owners disregard the platform as an unnecessary expense, most digital marketing experts agree it’s a smart investment. So, if you’re a business owner who’s skeptical of AdWords, check out the following benefits listed here. 1) You’re Only Charged for Clicks When advertising your website on the AdWords Search Network, Google doesn’t charge you for creating or showing your ads, but only when someone clicks your ad. If…

SEO Strategies: What works today?

Search Engine Optimisation (SEO) is something that should be on any marketer or business owner’s mind. It includes many tools and techniques that you can use to get your website to rank higher in search engines.  The way SEO works has changed over time, but there are some SEO strategies that are here to stay. This article will teach you about some common, current strategies for SEO and how they can impact your website’s visibility in search engines. Write high-quality content with users in mind More often than not, when people start diving deep into SEO, they start deviating from…

How and Why Your Business Should Be Actively Using Facebook

Business Facebook

Facebook is a powerful tool designed to allow easy interaction between friends, family and associates for anyone around the world. However, the ability to effectively promote your business and it’s products or services via the social platform is of significant importance and super easy to do, should you know how to go about it in the best way. Facebook boasts more than 1 billion, yes billion with a b, active users which is a huge amount of potential reach for businesses looking to further expand their customer base and brand recognition. Getting your name and products out and in front…

SEO Tips For Business Websites

Jul, 29, 2014 | Attracting Clients, SEO Explained, Website Marketing | 0 Comments
SEO Tips For Business Websites

Attracting visitors to your business website is important for the acquisition of leads and sales, it would seem almost pointless to run a business website without doing it. There are so many varied methods for the generation of traffic including those of both a free and paid nature which each have their own unique advantages. If you’re looking for quick results and an explosion of traffic then the ideal solution for you may be a paid advertising campaign through a specialised service like Google Adwords or a social media platform such as Facebook. However, if you’re looking for a longer…

Using Paid Advertising To Promote Your Website

Paid Advertising For Your Website

Running a website for your business is a crucial step in acquiring increased interest in your products or services, regardless of whether they are digital or physical in nature. An estimated number of over 7 billion people have access to the internet world wide which proves just how much additional exposure your brand can receive via effective online promotional efforts. Even with such a large number of people accessing the internet on a regular basis it can still be a challenge to actually get your brand name and products in front of those who may be likely to require or…

How Blogging Can Have A Positive Impact On Your Business

May, 07, 2014 | Attracting Clients, Business Websites, Tips for Blogs | 0 Comments
business blogging

Some days, it can seem that everyone has a blog – or some variant form such as a microblog, group blog, photoblog or vlog. It’s easy to dismiss blogging as a form of self-indulgence, like publishing a diary, but business owners ignore blogging to their cost. A business blog can be a simple way to create and improve relations with customers, as well as attracting more business to a central website. ORIGINS The term “blog” – a contraction of “weblog” – dates to the late 1990s, around the same time that blogs became a major internet phenomenon. Online diaries and…

What Makes A Good Web Design

Mar, 27, 2014 | Attracting Clients, Business Websites, Web Design | 0 Comments
Good Web Design

Setting up your website includes multiple steps such as registering a domain name, purchasing a reliable web hosting plan, choosing a good content management system, creating content and also designing, purchasing or outsourcing an attractive web design. As important as each of those steps are, particularly that of choosing a good domain name, one of the more important steps is deciding on a good web design for use on your site. Choosing a good web design isn’t as easy as just choosing, or designing, something that looks good to you, but it needs to be relevant to your websites purpose…

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