Domain Name Mistakes

When you decide to start a website or a blog, the first thing that you must do is to select a good domain name. A domain name is the address that identifies the location of a website on the internet. A domain name is also an online brand name for your company and you should therefore be very careful not to make the common domain name mistakes that most beginners usually make. 1. Long domain names A good domain name should be as short as is practically possible. Many start-ups make the mistake of using a domain name that is…



What Is A Bounce Rate

Whether you’re running a small business, writing a blog or using a promotional website, one essential metric you need to monitor in order to measure your website’s success is its bounce rate. Unlike other web analysis tools that may or may not be very useful for different types of websites, the bounce rate can be useful for everyone. It gives you a snapshot of how “sticky” your website is – how much you are engaging your visitors. In other words, it tells you whether your content is relevant or whether it stinks. What is Bounce Rate? Web analytic services like…



Getting Your Business Online

The world of online business is a rapidly growing one in which many people have made a great deal of success. There are many attractions to starting a web-based business. Some of the most significant advantages are that the startup costs and risks are almost negligible. Even if things don’t work out, you generally don’t have much to lose. However, making money online is not without its disadvantages and there is no such thing as an honest and practical way to get rich quickly on the Internet. It will take patience, perseverance and the willingness to learn about how the…



Website Speed

Jun, 14, 2012 | Business Websites, Random, SEO Explained, Tips for Hosting | 0 Comments

Web surfers are notoriously short on patience. If a visitor arrives at your website and finds that each page takes a painfully long time to load up, they will quickly lose interest and head elsewhere. In addition to the experience that visitors actually have when they make it to your website, search engines are actually starting to penalise poorly performing sites as well. Remember that, for most visitors, your website will be the very first impression that they get of your company, so be sure to make it a good one! While having a reliable and high-performing web host is…



Web Hosting Tips

May, 23, 2012 | Business Websites, Tips for Hosting, Web Hosting | 0 Comments

One of the important decisions when planning your online business is choosing the right hosting for your website. A Successful hosting company has 99% uptime and it guarantees a stable and reliable online presence while avoiding any technical difficulties that might hinder you or your customers. With the evolution of internet technologies and the decrease in computer hardware prices, it’s now possible to get a reliable hosting plan that won’t break your budget. ┬áIn fact, Digital Pacific offers web hosting plans that start from only $58.80 a year. Here are a few points to keep in mind when choosing your…



Increasing Your Blog Traffic

Blogs can be wonderful marketing tools, but only when they are used properly. Many businesses do not know how to drive Internet traffic to their blog and so they eventually give up creating posts. If these businesses perform these blog activities they will increase their blog traffic, eventually leading to sales conversions. 1. Patience One of the biggest lessons people need to learn about blogging is to exercise patience. Building up blog traffic takes time and consistency, so a business must be committed to its blog. “Just trying it out” for a few weeks or even a couple of months…



SEO Friendly Web Design

If your site has old code or you want to give your site a new look, SEO and search engine rank is a concern for an established website and its owner. When you redesign a site, you want to make an attractive website for your users, but moving pages and transitioning code is somewhat delicate when working with SEO and ranking. Create Unique and Compelling Titles When designing the code, make sure every page does not have the same title. Google Webmaster Tools will show you an alert if every page on the website has the same title. The title…



Pay Per Click Advertising

Of the many elements of online marketing, pay per click (PPC) advertising is one of the quickest and most straightforward ways of getting traffic to your website. With PPC advertising, you can also enjoy having complete control over the advertising costs. You’ve probably already heard of Google AdWords. Although there are other companies which provide PPC advertising, this is by far the most common one. AdWords and other PPC programs work by placing advertisements on sites which have AdSense installed on them. Hundreds of millions of webpages have AdSense installed, since it provides a small stream of income to the…



Domain Name Registration

The very first step to establishing any kind of an online presence for your business is, of course, to choose your web address. This is also known as a domain name. Domain name registration should be done carefully, since there are various important elements of Internet marketing which should be taken into account at this point. This article provides useful tips for beginners to registering a domain name. Consider the following tips. 1. Shorter is Better While your domain name should, ideally, either be your name or company name or otherwise provide some indication as to the type of content…



SEO Tips

With some sensible planning and diligent work you can lift your site high in the search engines’ rankings. But make a few crucial mistakes, and your site may never leave the bottom. There are a few common mistakes that people make when optimizing their websites with on page SEO. So here are four examples of what NOT to do: 1. No Alt Tags Perhaps the most common mistake people make with on page SEO is leaving alt tags out of images. The alt tag is the text that shows up when a cursor hovers over an image. It’s also displayed…



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