How to use Domain Names to Protect your Online Brand

It is important to begin developing strategies to protect your business’ brand as soon as you launch its web presence. A key element of your online brand is a good domain name. You can find strategies for selecting a good domain name in a number of places. However, some basic principles to keep in mind are to try and keep the domain name simple, keep it close to your business name or how people refer to your business, and make it easy to pronounce and spell by avoiding hyphens, numerical characters and unusual spelling if you can. Once you have…



AuDA’s NEW Domain Name Drop List

Apr, 28, 2010 | Domain Names | 2 Comments

AuDA, the Australian domain authority, has recently released the Domain Drop List on their official website. The Domain Drop List will mention all domains in the .au domain that are about to be purged from the registrant system, and then put back on the market as available to be registered by anyone who so desires. The list contains both domains that have simply expired and domains that have either been deleted by the previous owner, or by auDA themselves. This, along with other policy changes, first appears daunting to current .au domain owners, but upon further review provides several benefits…



Domain Renewal Scam – Warning

Dec, 09, 2009 | Domain Names | 7 Comments

Knowing how important the domain name is to individuals and businesses online, some sneaky scam artists are tricking people into renewing the domain name early, and transferring domain registrars in the process. There is one company in particular that we have received various letters on ourselves that we would like to point out to unsuspecting domain owners. We have also decided to label it as a scam even though it is technically a legit, yet shady, business practice. Since domain owner information and domain expiration dates are listed in the public WHOIS directory, this company is taking advantage of this…



Choosing the Right Domain Name

Jul, 16, 2009 | Domain Names | 0 Comments

Andrew Koloadin. Most people starting business online are so concerned with the products or services they want to promote that they neglect the importance of choosing the right domain name for their web site. Choosing the right domain name should be your first priority in the quest for online success. Many entrepreneurs are oblivious of the role a domain name plays in their online businesses and register domains which have little or no relevance to their business. The following tips will help you proceed along the right track. Keep it Short Although you can register a name with up to…



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